A personal CRM is a tool that helps you manage your network. Managing your network and mean a lot of different things to a lot of different people, but at the core it means Keeping track of the people you meet and the interactions you’ve had as well as reminding you to follow up. A personal CRM is an invaluable tool to level up your networking going into 2021.
Imagine seeing someone you haven’t seen in a while and they ask you how your kid is liking third grade, how your wife’s trip to Puerto Rico went and if you decided to go through with that job offer from Microsoft. It would feel pretty good.
You would probably think to yourself “wow, I can’t believe they remembered that”. And more importantly, you would instantly feel a stronger connection to them.
What if you could do that with every single person? Well, you can. A personal CRM enables you to take notes about people and remember every single detail. It’s an invaluable tool that makes going into a meeting effortless.
“What did we talk about last time?” It’s probably a question that pops up your your head before going into a meeting. It’s hard as it is to remember details about a person, remembering conversations, Is even harder. What’s worse, the more conversations you have the problem gets even worse.
A personal CRM lets you remember every single conversation you’ve had. Imagine going into a meeting and being able to pull up every conversation you’ve had up to that point. You would feel pretty prepared and ready to pick up where you left off.
When it comes to networking, quality it’s better than quantity. You would rather have 50 people that you can comfortably ask for favors rather than 1000 people you don’t feel comfortable reaching out to because it’s been so long. The question is, how do you ensure quality?
The best way to ensure you have a high-quality network is to nurture it. Nurturing means always following up and making sure that you are still top of mind for the other person. It’s easier to ask someone for some thing if you’ve spoken to them recently. If you ask someone for a favor and it’s been a year since you’ve spoken, they will probably be less open to the idea.
A personal CRM lets you set reminders so you can always remember to follow up in the future. You could get away with using a calendar, but something like that will end up getting very cluttered and you’ll end up ignoring it anyway.
At the end of the day, networking is really all about memory. Do you remember where Sally went to college? Do you remember what you guys talked about? Will you remember to follow up in two months?
If you remember to do all of these things, you have a higher chance of strengthening your network. However, it’s impossible for someone to do all of these things without a tool. We use calendars to keep track of all of our events, why not a tool to keep track of our network?
If you truly want to level up your networking, a personal CRM is an in valuable tool to do that.
Check out Mogul, a beautiful and easy to use personal CRM that hundreds of people use every day to level up their networking.
